Product Listings

What Are Product Listings?

Products are items you can showcase with photos, descriptions, and pricing. They appear in your Google Business Profile and can show up directly in search results. Even if you are a serv ice business you can take advantage of this feature by creating "service packages" that showcase a package or offering.

Why This Matters

Product listings drive business because:

• Visual Appeal: Products with photos get 35% more clicks than text-only listings
• Price Transparency: Listing prices builds trust and qualifies leads before they contact you
• Search Visibility: Products can appear in Google search results independently of your business listing
• Shopping Intent: Customers searching for specific products may discover your business
• Conversion Boost: Detailed product information reduces friction in the buying process

Target: 5+ Products

List at least 5 products because:

• Provides good variety for customers
• Increases chances of appearing in product searches
• Shows you actively maintain your profile
• Gives customers multiple entry points to your business

What to List

Retail: Best-sellers, seasonal products, new arrivals, signature items Services: Service packages, memberships, popular treatments

Product Details

Each product should include:

1. Clear Photo: High-quality image showing the product
2. Descriptive Name: Clear, keyword-rich product name
3. Price: Exact price or price range
4. Description: Benefits, features, and key details
5. Category: Helps organize your product catalog

Best Practices

• Update regularly with seasonal items
• Highlight bestsellers
• Use quality photos
• Include prices for transparency
• Keep catalog fresh and current